Digital Marketing Executive

Posted 1 month ago

Responsibilities:

  • Assist in the formulation of strategies to build a lasting digital connection with customers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
  • Launch optimized online advertising through Google Adwords, Facebook, etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization, etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Developing a campaign that drives traffic, improves customer engagement, leads, and sales.
  • Collaborate with designers to improve user experience
  • Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies, publisher network, and vendors

Requirements:

  • Proven experience as a Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills.

To Apply mail us at careers[at]marutitech.com

 

 

 

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